Clearwater International has advised the shareholders of &tradition A/S (&tradition) on its sale to HAY – an established Danish designer and manufacturer of contemporary furniture, accessories and rugs – and Anders Holch Povlsen, Danish businessman and CEO of fashion chain, Bestseller.
Established in 2010, &tradition is a leading Danish lighting, furniture and accessories design company. The award-winning business is known for its unique combination of classics by iconic Danish designers including Arne Jacobsen and Verner Panton – and new designs created in collaboration with internationally renowned designers such as Jaime Hayon and Luca Nichetto. &tradition products are retailed in high-end stores and it has secured contracts in more than 50 countries worldwide.
Danish design brands are experiencing increasing attention from international markets; we expect to see continued interest from investors in this segment.
The Clearwater team was led by Partner Andreas Lauth & Partner and Head of Consumer DK Lars Thorup Gregersen, with support from Director Jonas Angaard Madsen and Associate Maria Malmborg Christensen.